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超值推薦-STRATEGIC MANAGEMENT 10/e

博客來專業及教科書及政府出版品-管理類分類優質推薦

　　The tenth edition of Strategic Management is a current, well-written strategic management textbook with the most up-to-date compilation of cases available. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. 46 Experiential Exercises, and 43 cases are included.

　　Fred R. David, Francis Marion University
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